Target High Line Street Festival Recap

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A big thanks to the thousands of people who came to the Target High Line Street Festival on Sunday!

We estimate that more than 25,000 people joined us at the Street Festival and up on the High Line. We are so grateful to Target, the Parks Department and other City partners, and all of our fabulous Festival organizers, performers, artists and partners for making this one-of-a-kind event possible.

[Many more photos (courtesy Lou Rocca), after the jump.]

The Festival featured the World's Largest Lemonade Stand, with more than 1,500 gallons of lemonade served from a classic New York City water tank. Thanks to Bite Catering and our new friends at Rosenwach Tank Co. for making this possible.

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Big and bright inflatable art decorated the day – including balloon art and costumes by artist Jason Hackenwerth and the 9th Avenue debut of Floater, an inflatable sculpture by Jeff Ladouceur.

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Target made the day memorable with "Hi From the High Line!" postcard photo booths, giving children and adults the opportunity to mail postcards of themselves taken in front of High Line and Festival backdrops.

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Children enjoyed creating a recycled tree sculpture, having their ankles, legs, knees, and faces painted, thanks to the Children's Museum of Art, meeting the West Side Cowboy and his horse, silk screening t-shirts with designs by Michael De Feo, a reading of Peter Brown's High Line-inspired children's book "The Curious Garden", impromptu performances by balloon artist Todd Neufeld, and more!

Roof-top, street-level, and elevated performances were given throughout the day by the Hungry March Band, Zona Del Barrio, Michael Aranella and his Dreamland Orchestra, Coolooloosh, and some fantastic hip hop dancers.

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The Council on the Environment of New York City provided waste reduction and recycling support that helped us make the Target High Line Street Festival one of the greenest street events that New York City has seen.

  • Lemonade from the "World's Largest Lemonade Stand" was served in compostable cups, thanks to Target;
  • In all, only four bags of trash were collected at the Festival, while 15 bags of recyclables, and dozens of bags of compostable food scraps and materials were collected; and
  • Power for the event was provided by biodiesel generators!

The Target High Line Street Festival celebrated the 10th Anniversary of Friends of the High Line and the 75th Anniversary of the High Line itself.

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Thanks to Peter Brown for creating the Festival's wonderful illustration and to Little, Brown and Company for their support.

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Special thanks once again to Target for their generous support and to The Usual Suspects for their incredible work producing a wonderful, family-friendly Festival on a beautiful day by the High Line.

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